Index
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01.

02.

03.

04.
Me

Activation

Branding for Designers

Road Safety

Onshore Painting

   Cargo Demo Template
MeI’m a recent Communications Design graduate with a passion for creativity, storytelling, and visual problem-solving. I love bringing ideas to life through thoughtful design and clear communication. Outside of my work, I’m an avid sports enthusiast who values teamwork, energy, and dedication—qualities I bring into every project I take on.


Michael Tassiopoulos
mtassiopoulos@hotmail.com
michael.tass
03.Road Safety

Batteries Go Boom

Identity and Prospectus


For the Road Safety Project we were tasked to create an identity for the National Road Safety Partnership Program (NRSPP) to use in order to raise awareness of the dangers Electric Truck Fires in Australia. They insisted on not “shock and awe” tactics which meant the identity can be playful but still direct to the consumer.

With this in mind I wanted to create the name/logo in light of this playfulness that the NRSPP are after, which is how I came up with, “Batteries Go Boom.” It”s fun and seemingly trivial, yet the topic it represents is very important and can help save lives for truck drivers and other road users.

My identity is based predominantly on the colour palette and the icons I created in partnership with the taglines and logo. The red and yellow colour palette is drawn straight from a fire and the icons are a mixture of dash warning lights and other relevant shapes to truck fires.